Oregon Holiday Luncheon + Education


Friday, November 14, 2025
10:00 AM - 1:00 PM (PST)
Enjoy a Festive Lunch and Walk Away with an Innovation Playbook!

Celebrate the season with your Oregon Region association peers at this annual holiday luncheon. Enjoy festive tablescapes complete with take home goodies and several chances to win a holiday gift basket or centerpiece. Come for the connections and leave with ideas to level up your work in the year ahead. 

Rethink Innovation: Innovation Isn't a Job Title, it's Everybody's Business

Innovation doesn’t fail because of a lack of ideas, but because we think it belongs in another department or it’s somebody else’s job. The people with the right title, degree, or budget. For everyone else, it feels expensive, complicated, and risky. The truth is, innovation isn’t a mystery or miracle, it’s a process.

This session demystifies innovative thinking and makes it accessible to everyone in an organization. Using a proven, repeatable framework, audiences will learn how to consistently generate bold ideas that create measurable results. All without needing more time, money, or resources.

You will discover why most teams fail at innovation despite declaring it a priority, and how to reimagine the role of innovative thinking in everyday work. Through stories, exercises, and interactivity, you will be equipped to shift from status-quo thinking to a culture where everyone contributes ideas that matter while driving impact that lasts.

Learning Objectives:

  • Analyze why traditional approaches to innovation often fail in associations and organizations.
  • Apply a 5-step framework to consistently generate innovative ideas that deliver measurable results.
  • Examine how front-line teams can drive innovation that impacts culture, members and results.

Carla Johnson, Innovation Architect

It used to be that the status quo was the way to go. It kept your company running. And it kept you employed. But in a world that changes at the speed of a TikTok, standing still makes you a sitting duck. Volatility lurks around every corner. Startups have become rockstars. Founders are celebrities. Customers are fickle. Employees are leaving. Disruption is inevitable. But if anyone’s going to disrupt your industry, your company, or your team, shouldn’t it be you?

As the world’s leading Innovation Architect, Carla Johnson’s been breaking the status quo all her life. In 20 years of working with leaders, she’s learned that the safest bet is often the riskiest move. Through years of research and authoring numerous best-selling books, she’s developed frameworks and processes that teach people how to redefine what innovation means in their organization, and then equips teams to make innovation everybody's business.  

Carla’s approach transforms organizations by fusing visionary creativity with pragmatic innovation strategies to inspire teams to think bigger and bolder so they can bust out of the status quo. This ultimately leads to inspired thinking and audacious outcomes. The result is a company culture that becomes a playground of limitless potential while also experiencing unprecedented growth and alignment.  


Cost
  • Members: $99
  • Non-Members: $129


Cancellations received after Nov 11 will not be refunded.

 


Agenda

November 14
9:30 AM - 10:00 AM Welcome & Registration
10:00 AM - 11:30 AM LevelUp Education: Rethink Innovation with Carla Johnson
11:30 AM - 12:00 PM Networking
12:00 PM - 1:00 PM Holiday Luncheon


Premier Partner Event Sponsor


Thank you to our Table Hosts/Wine Sponsor

The Grand Hotel in Salem: Wine Sponsor

Salem Convention Center: Table Host 

Travel Portland: Table Host

SF Peninsula: Premier Partner Event Sponsor and Table Host 

We have 1 more table host available for purchase ($100)


Attire 

Business casual. An infusion of harvest hues is encouraged to celebrate the rich, warm tones inspired by the changing leaves of fall. Think deep reds, golden yellows, burnt oranges, and earthy browns.


CAE Credits
As a CAE Approved Provider, this program may be applied for 1.5 credits toward your CAE professional development requirements.

Contact

Denize Maldonado, Director of Membership Engagement


Policies

Meeting & Event General Policies