Non-Dues Revenue Monthly Series Begins

Are you responsible for selling or marketing sponsorships, exhibits or advertising?

Does your program or strategy have room for improvement but you're not quite sure where to start?

The Non-Dues Revenue Base Camp series is the answer you've been looking for! It's an interactive year-long program combining practical sales and marketing strategies with ongoing support and a community of association peers. Each month covers a new highly relevant topic such as outreach, value proposition, proposals, renewals and more. During office hours you'll get the chance to bring your proposals, programs, partner conversations, etc and workshop them in real-time. The cohort style allows you to learn from the questions and experiences of your peers--and crowd-source innovative ideas and approaches along the way. 

Takeaways:

• Increase sponsorship, exhibitor, and advertising revenue.

• Glean fresh ideas, tips, & tricks to improve your program.

• Build confidence in sales skills (especially if selling isn’t your thing).

• Improve member and industry partner experiences at the same time.

Program details:

• 12 monthly webinars (live and recorded) + weekly live office hours for personalized hands on help (not recorded)

• First session is Friday, January 8, 2027 (registration closes Dec. 18); all sessions take place on the 2nd Friday of the month from 10 - 11:00 am PT.

Series Pricing

Associations West members get $100 off, use code ASSOCWEST2026 at checkout.

• Full Program: $3,000 early bird (after Nov 20 - $4,000) - includes monthly webinars + office hours
• Monthly Webinars Only: $2,400 early bird (after Nov 20 - $3,400) - no office hours

Program runs Jan - Dec 2027 - includes monthly new modules (2nd Friday) + office hours (other Fridays of the month) + lifetime access