Webinar Weds: Speak Less, Connect More: Sharpening Your Communication Skills

Stay ahead all year long with Webinar Wednesdays, a curated series of 10 engaging virtual sessions designed to deliver timely insights and practical skills for association professionals. Each month, join expert speakers and industry leaders as they dive into relevant topics—ranging from emerging trends and innovative strategies to operational excellence and member engagement. These interactive webinars offer a convenient way to learn, ask questions, and connect with peers without leaving your desk.

Webinar #8: Speak Less, Connect More: Sharpening Your Communication Skills

Great communicators aren't just great talkers—they're great listeners, thoughtful responders, and skilled question-askers. In today's fast-paced work environments, strong communication can set you apart, build trust, and help you navigate complex relationships with clarity and confidence.

In this interactive session, you’ll learn how to improve your communication by focusing on what truly matters: active listening, giving and receiving feedback, and asking better questions. Whether you're leading a team, collaborating with peers, or looking to strengthen professional relationships, these core skills will help you show up with intention and impact.

Learning Objectives:

• Practice active listening techniques that increase understanding, trust, and connection.
• Learn how to give and receive feedback with clarity, empathy, and confidence.
• Discover how to ask more thoughtful questions to drive better conversations and outcomes.

Speaker

Kirsten Machi, CMP, Founder & COO, Association Management Solutions, LLC

ABCs of AMCs: A Transparent Conversation About How Association Management Companies Really Work

Kirsten’s career took an unexpected turn more than 25 years ago when the company she worked for was sold, leaving her with a pink slip and a new perspective. Rather than dwell on the setback, she partnered with two trusted colleagues to launch Association Management Solutions, LLC (AMS) in 1997. With determination and a shared vision, they built a thriving company providing association management, meeting and event planning, and software development services.

Today, AMS employs 45 staff members and serves more than 20 clients, earning a reputation for excellence with a 96% employee retention rate and 95% client retention rate. Under Kirsten’s leadership, the company expanded its services, including a successful meetings division and a sustainability initiative pursuing ISO 20121 certification. AMS has also been recognized as one of the first 50 certified association management companies in the U.S.

Outside of work, Kirsten enjoys outdoor adventures with her family and spending time on her ranch with her dogs, goats, and zonkey.

Pricing

Members: $49
Non-Members: $119
Recording will be made available post-event to registered attendees for 30 days.