Christine Lawson
CEO
Discover Santa Clara
Industry Partner
Member Since: 2025
Original Join Date: 2025
Professional Bio
Christine Lawson is Chief Executive Officer for destination marketing organization Discover Santa Clara in California’s Silicon Valley. Lawson leads the marketing and promotion of Santa Clara and the Santa Clara Convention Center as a premium destination for conventions, meetings, trade shows, athletics, and group leisure events.
She joined Discover Santa Clara in October 2022 with the goal of rebuilding the organization and its tourism industry post-pandemic and bringing Santa Clara to the forefront as the destination of choice.
A Bay Area native, her background includes leadership positions with Aparium Hotel Group, Cvent, Loews Hotels, and Kimpton Hotels & Restaurants.
She joined Discover Santa Clara in October 2022 with the goal of rebuilding the organization and its tourism industry post-pandemic and bringing Santa Clara to the forefront as the destination of choice.
A Bay Area native, her background includes leadership positions with Aparium Hotel Group, Cvent, Loews Hotels, and Kimpton Hotels & Restaurants.
Primary Service Offered to Associations
Event Services - Convention & Visitors Bureau